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The non-technical founder’s 14 day launch kit

How to build the MVP for your startup in 14 days without knowing how to code, hiring developers or raising money - while retaining 100% control

If you’ve ever had the dream of creating your own startup but can’t code and don’t know any VC’s who will back you this is going to change your life, you are one step away from learning how to build your business, your way so you can…

Validate with paying customers
Find out if people are willing to pay for your idea before you commit to investors and spend thousands of dollars a month on developers by onboarding free or paying customers to your custom made app

Raise on your own terms
Give investors the chance to experience your vision making their investment decision as easy as possible so they will want to invest on your terms

Freely build your business remotely
Whether you just want to test an idea out or, you want to build a business that you can grow to fund your travels learning how to build and validate apps will change your life

Recent Students


Building an internal app to streamline operations of an 50+ staff agency
Zach, founder & Managing Director

Zach runs a business with more than 50 staff across the UK. He needs to track which staff have availability, went to which staff visited which locations and what there expenses were to be able to invoice his customers accurately. This was taking hours a day for him and his assistant to maintain across more than 6 spreadsheets, which was making it hard to grow the business and made it easy for mistakes to happen. Zach had spent months trying to create solutions in the past with no-code tools and using ChatGPT but, could never get anything to work to the unique set of features he needed.

Within hours of his first session working with Peter and the Non-technical Founder’s Toolkit, he had created the first version of his Web App MVP. Over the next 7 days he had built most of the features he needed with security and was ready to share it with the team. Zach and the team now use their custom made app to run key elements of the business as it scales.

Building an AI app having never written a single line of code
Sean, Head of Sales, now Startup Founder

Sean has had the idea for an app that will help first time parents by providing tailored guidance based on the parents goals and the unique of each child. Like many us, Sean…
  • doesn’t know how to code,
  • doesn’t have a (really expensive) developer team
  • doesn’t have the investor network just yet
  • and works a full time job

Sean reached out to Peter because he wanted to build an MVP of his iOS app so he could get it in-front of parents to get feedback and to show the vision to investors. Sean was able to start building his app within a few days. 30 days later and Sean had a working MVP with multiple advanced features including AI integration which he now has parents beta testing. He’s able to take their feedback and improve the app.

He’s since had an investment offers of more than $1m and is deciding if he wants to raise the money or keep going alone.

And you have probably been seeing the amazing stories of people creating apps appear almost daily now...
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How to start building today and have V1 of your MVP online within 14 days


The problems that have been holding you back

Until now, creating apps has been really difficult. You either had to spend years, if not decades learning how to code and how to maintain the infrastructure to get your app online and make sure it’s both secure and scalable. This is why everyone had to raise millions of dollars in venture capital. Then no-code tools came. This are great for building really small simple things but, would often break if needing to connect to anything or, wouldn’t be scalable. If they were, it would get really expensive (and scary when it keeps breaking), but thanks to AI things have changed…

  • You don’t need a CTO costing you hundreds of thousands of dollars
  • You aren’t locked down to specific no-code tools
  • Don’t need to raise millions of dollars in investment
  • Don’t need a budget for expensive development agencies
  • It doesn’t matter if you don’t know the new cool framework
  • You don’t even need to know how to read a single line of code

“Vibe coding fixes this…” not quite, not for something you can actually take to customers and investors…

We now have “vibe coding” tools, which are amazing - you can simply talk to them in your chosen language but, these have issues too. Many of them like Loveable or Bolt.new are great for when you are just exploring the new world of AI because they look cool and you can watch something come from nothing but, the moment you try to build something that you want to take seriously, you come up against some serious problems

  • You are locked into their expensive ecosystem
  • They control your app by defining with language and framework you can use
  • They often force you to use specific platforms for hosting & databases
  • They struggle with building anything slightly complex
  • They often can’t debug the issue that is preventing you from launching
  • In many cases the app breaks and you can’t get it to work ever again

…essentially, they are limited and they control your app. Which is not what you want when trying to build a business. Control & flexibility is very important.


The real solution, that experienced dev’s are using to make hundreds of thousands in MRR

Rather than being locked into the entry-level vibe coding tools, you need the flexibility that highly experienced developers at the cutting edge of AI have and you need to know how to build fully featured, secure and scalable mobile and web apps - this is still possible to do with just writing in plain english (or your preferred language).

By selecting the right tools and learning how to use them properly you have all the flexibility you need…

  • Speak your app into existence
  • Pick you tech-stack of choice
  • Build whatever features your customers want and need
  • Select from all of the latest LLM’s to ensure you can resolve the most complex of bugs
  • Integrate whatever you want, don’t be restricted to specific tools or APIs
  • Save versions of your app so you can test new features or revert back when something breaks without losing everything


This level of freedom brings some responsibility…
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  • You need to know how to setup apps securely
  • You need to know how to setup backups so you don’t lose customer data
  • You need to know how to product manage so you can give the AI what it can handle, much like guiding a human staff member
  • You need to know how to test your app to make sure you don’t launch unusualble software
  • You need to know which frameworks to pick and why so your app is fast, secure and looks professional
  • If you get stuck, because you are building a real app that experienced developers are familiar with you can get help or, when you need to scale hire a developer team.

So you need to know some background and how to get setup but, it gives you all the freedom you need. That’s why I have created this course…

Build whatever you want, whenever you want, wherever you want...



I want to show you how to use the most advanced tools that experience developers are using to build real, highly profitable apps by themselves or with small teams. to get up and running as quickly as possible. Just like Sean and Zach who built their applications in days, not years.
I have built this course leveraging 15+ years of building software as a solo-developer and working in small teams. I have built ecommerce websites, money transfer platforms and most recently lnks.to the app you are currently reading this on. It literally allows me to run my online business - CRM for managing my clients, taking payments, landing pages, forms and of course, hosting courses.

This course walks you though:

  • The best tools to use
  • How to get setup
  • How to manage the process of building real software
  • How to avoid bugs and fix even the most complex when they arise
  • How to get your app online securely and quickly
  • How to take payments

You are not just building an MVP, you will literally be learning how to build a real app that can take payments and scale as your business grows.

You will learn this all by walking you through building a range of apps and showing you what happens along the way. This isn’t theory, it’s all practical. Then once you know how to build you can build the first MVP of your app and build from there.


Get started today, currently for free


If you start today, you can literally have you app online within a couple of weeks and start taking payments from your customers.